Stop manually copying leads. Start closing them instantly.
In the service industry, speed isn’t just a luxury—it’s everything.
We know the feeling: you are out on a job, deep in work, or driving to the next site. Meanwhile, a potential customer fills out a form on your website or clicks a Facebook Ad.
By the time you get back to the van to check your phone, an hour has passed. You call them back, only to hear: “Sorry, I already booked with someone else.”
They didn’t book with the better company. They booked with the faster company.
You can solve this problem immediately with The One.
Our platform features open API Webhooks. In plain English, this allows The One to “plug in” to thousands of other apps (like Facebook, WordPress, or HubSpot) using tools like Zapier and Make (formerly Integromat).
What Does This Mean For My Business?
In short: Total Automation.
Instead of manually typing lead details from your email into your dashboard—prone to typos and delays—your apps can now “talk” directly to The One. By utilizing this connectivity, you eliminate data entry errors and save valuable time.
Here are the three most powerful ways our users are currently using this integration:
1. Crush It with Facebook Lead Ads
If you run ads on Facebook or Instagram, you know that “Lead Ads” are powerful. However, managing them is a nightmare if you aren’t glued to your screen.
- The Old Way: You download a CSV spreadsheet of leads at the end of the day and call them back. By then, the lead has gone cold.
- The New Way: Connect Facebook Lead Ads directly to The One via Zapier. The second a prospect hits “Submit” on Facebook, the system instantly creates them as a Lead in your dashboard.
2. Connect Any Website Form
Whether you use WordPress, Wix, Squarespace, Typeform, or JotForm, you can integrate them seamlessly. When a customer requests a quote on your website, the integration pushes their data (Name, Email, Phone, Job Type) automatically into your pipeline. You never miss an opportunity again.
3. Sync with External CRMs
Are you growing fast? If you use heavy-duty sales tools like HubSpot, Salesforce, or Pipedrive alongside our operations platform, you can keep them in perfect sync. For example, when a deal is created in your external CRM, it can automatically create the customer profile in The One.
The Secret Weapon: The “Ultra Smart Funnel” (Explained)
This is where the magic really happens. We haven’t just made it possible to save the lead; we’ve made it possible to work the lead automatically.
Because the Zapier and Make integration treats incoming data exactly like a native lead, it automatically triggers what we call a Marketing Funnel.
“Wait, what is a Marketing Funnel?”
If you aren’t a marketing pro, that term might sound technical. Don’t worry. Think of a Funnel as a 24/7 Digital Receptionist that follows a script you wrote.
Instead of you having to remember to text a client back, wait two days, and then email them again, the “Funnel” does it for you. It is a simple chain of events: Action → Wait → Action.
Because The One receives the data instantly from Zapier, your “Digital Receptionist” wakes up the moment the customer clicks “Submit.”
Here is what that looks like in real life:
- 8:00 PM: You are eating dinner. A customer clicks your Facebook Ad.
- 8:00:01 PM: Zapier instantly pushes that lead into The One.
- 8:00:05 PM: Your Funnel detects the new entry and gets to work.
- The Instant SMS: Immediately, the system sends them a personalized text message (that looks like it came from your phone): “Hey [Name], thanks for your interest! We’ve got your details and will call you tomorrow morning.”
- The Follow-Up: Five minutes later, the system automatically emails them your brochure or pricing guide.
The Result: You have engaged the customer, built trust, and stopped them from calling your competitor—all while you were finishing your meal.
How to Get Started
Setting this up is easier than you think.
- Log in to your account.
- Navigate to Settings > Integrations.
- Copy your unique API Token and Webhook URL.
- Paste these into your Zapier or Make “HTTP Request” module.
For full documentation on required fields and setup, simply check the “Integrations” tab in your dashboard.
Ready to Automate?
This feature is available right now for all users. Stop letting leads slip through the cracks. Connect your apps today and turn your business into a 24/7 selling machine.