If your cleaning company is still using a static website that simply lists your services and provides a ‘Contact Us’ button, you are losing leads every single day. That website is a digital brochure. It’s a cost center.
At The One, we don’t build brochures. As part of our commitment to your growth, we include a FREE Bespoke Website with any yearly plan—a website that is completely and seamlessly integrated with our all-in-one platform. This is a powerful, conversion-focused asset we call a “Selling Machine.”
The Problem with “Standard” Websites vs. Deep Integration
Most website builders treat your site and your business management software as two separate things. This results in manual data entry, lost leads, and broken automation.
Our approach eliminates this friction entirely. Our website is built on a foundation that is designed to work as one unified system with The One Platform from the moment a visitor lands on your page.
What Deep Integration Actually Means:
- Real-Time Lead Creation: When a prospect fills out a ‘Get a Quote’ form on your new website, the information doesn’t go to an unmonitored email inbox. It is instantly and automatically created as a New Lead in your CRM.
- Automated Communication Funnels: That new lead immediately triggers an automated email and SMS sequence (your pre-built Marketing Funnels) to nurture them, follow up, and book the job.
- The Chatbot Advantage: Your website is fully pre-loaded with our Gemini AI Chatbot. This 24/7 assistant engages visitors, qualifies the lead, and—crucially—performs a live conflict check against your team’s real-time schedule, booking the job directly into your calendar without you lifting a finger.
The goal is simple: Turn every website visitor into a scheduled, confirmed job, all hands-free.
Your Website is a Lead Capture Engine, Not a Design Project
Our bespoke design isn’t just about looking great; it’s about maximising your Conversion Rate. We don’t use generic templates.
- Custom Lead-Capture Forms: We design specific, high-intent forms for every main service. When a customer wants a “deep clean” versus an “end-of-tenancy clean,” the form on that page captures the exact data your team needs to quote accurately. This eliminates wasted time.
- Intelligent Call-to-Actions (CTAs): Every button is strategically placed and linked to the next step in your sales funnel—whether it’s a direct quote, a live-chat booking, or a request for a site survey. We guide the visitor to the desired action.
- Conversion-Optimised Design: We build the website structure and user experience (UX) to make it as simple as possible for a customer to take the desired action, which Google rewards with higher rankings.
The SEO Strategy: Pillar and Supporting Blogs for Local Authority
Attracting high-quality traffic is the foundation of any great website. Our strategy moves far beyond simple keywords to establish your business as the definitive local authority in your area.
We build your content using the Pillar-Cluster Model:
- Pillar Page (The Trunk): This is a comprehensive, long-form page targeting a broad, high-value topic (e.g., “The Complete Guide to Commercial Cleaning in [Your City]”).
- Supporting Blogs (The Branches): These are shorter, detailed articles that answer very specific customer questions (e.g., “Do I need an EICR Certificate before booking a Deep Clean?” or “5 Best Tools for Stain Removal”). Each one links back to the Pillar Page, reinforcing its authority.
This structure signals to Google that your website offers comprehensive, trustworthy expertise, which dramatically boosts your visibility in local search results.
| Feature | The One’s Bespoke Website (FREE with Yearly) | Standard Website Builder |
| Platform Integration | Seamless: Works as a single system. | Requires separate, manual integration. |
| Lead Capture | Auto-creates a New Lead in CRM. | Sends email, requires manual data entry. |
| Follow-Up | Auto-launches Email/SMS Marketing Funnels. | Requires you to manually copy data to a separate email platform. |
| SEO Strategy | Built-in Pillar/Cluster content architecture. | Requires ongoing, manual research and linking. |
| Booking | Gemini AI Chatbot books direct to your live schedule. | Static contact forms or basic, unintegrated calendars. |
Ready to Upgrade from a Brochure to a Selling Machine?
The decision is clear. You can continue to pay for a static website and manage all your marketing and data entry manually, or you can switch to a Yearly Plan with The One and get a fully integrated, SEO-powered selling machine for FREE.
Click below to secure your yearly plan and launch the new, automated face of your business today.
➡️ Start Your 7-Day FREE Trial & Claim Your Bespoke Website
P.S. This exclusive offer is available for a limited time to new subscribers on any Yearly Plan. Contact our team today to get started!